Sam Guertin
Podcast Producer & B2B Content Marketer at Sam Guertin Productions
Appears in 17 Episodes
THE Blueprint for B2B Go-To-Market with Adam B. Needles - The Transaction - Ep. 36
What is your GTM strategy built on? The cool new motion that's popular this minute? Tons of research on users? Well, it should be built from a blueprint and this guest...
Your Buyers Are People Too with Mini Peiris - The Transaction - Ep. 35
If people are the ones buying software, then it’s probably important that your brand appeals to those people.Fresh off a successful Dreamforce, Mini Peiris, the CMO of...
Narrow Down Your Damn ICP with David Politis - The Transaction - Ep. 34
What would you say if your CEO told you they wanted to speak with 100 customers in 100 days? That’s exactly what our guest, David Politis, did and he still thinks it’s...
Startup Stunts & Loving Your Customers with Kyle Porter - The Transaction - Ep. 33
How do you steal the spotlight from Marc Benioff at Dreamforce? By hiring a Benioff impersonator. Yes, Kyle Porter and the Salesloft team ACTUALLY did that. But they d...
Defining Metrics & Aligning Goals with Tricia Gellman - The Transaction - Ep. 32
What does an opportunity mean to you? Would the rest of your company give the same answer? Probably not. But not to fear, GTM leader, because Tricia Gellman, the CMO o...
AI Idea Starters, Influencers, & LinkedIn with Dave Gerhardt - The Transaction - Ep. 31
Wow, Season Two is kicking off strong with this incredible episode with Dave Gerhardt, the Founder & CEO of Exit Five. Dave joins Craig Rosenberg and Matt Amundson to ...
Overcoming Outbound Challenges with Doug Landis - The Transaction - Ep # 9
As a GTM leader, you’re probably working every day to improve your playbook and you’re not alone. If improving your sales motions is a serious priority, you should pro...
Applying Design-Thinking to Sales with Ashley Welch - The Transaction - Ep #8
Please welcome a phenomenal sales thought leader that is bringing some much-needed fresh ideas to the world of B2B sales. Ashley Welch is the Co-Founder of Somersault ...
Decoding The CRM and Database Infrastructures with Nicolas de Kouchkovsky - The Transaction - Ep #7
Our special guest today is a three-time CMO and seasoned veteran in the customer experience and SalesTech world who offers CX and sales software companies a wealth of ...
Empowering The Agile, Tech-Enabled Salesforce with Mary Shea - The Transaction - Ep #6
To help you wrap your head around the rapidly evolving technological landscape as a revenue leader, we have a very special guest today. Mary Shea is the former Princip...
To Gate or Not to Gate Content with Chris Orlob - The Transaction - Ep #5
Joining Craig Rosenberg and Matt Amundson in Episode 5 is special guest Chris Orlob, the Co-Founder & CEO of pclub.io. Many of you probably know about Chris or his awe...
Back to The Fundamentals of Sales with John Barrows - The Transaction - Ep #4
Joining Hosts Craig Rosenberg and Matt Amundson is John Barrows, the CEO of JB Sales and Author of I Want To Be In Sales When I Grow Up. John outlines what led to the ...
Remixing MarTech & Gen AI Explained with Scott Brinker & Esteban Kolsky - The Transaction - Ep #3
Today’s episode is a real treat because we have multiple amazing guests joining Craig Rosenberg and Matt Amundson for a deep dive into the state of MarTech today and h...
The Vibe-First Approach to Marketing with Mac Reddin - The Transaction - Ep #2
Welcome back to The Transaction! In our second episode, you’ll hear from a truly classic Founder who is full of marketing ideas that are disrupting the status quo of B...
People, People, People! - Kelly Breslin Wright - The Transaction - Ep #1
Welcome to the first full episode of The Transaction! We’re kicking things off right with an amazing guest who is known for her time as President and COO of Gong, and ...
The Transaction - Official Podcast Trailer 2
Welcome to The Transaction! This is just a taste of what you can expect from the first four episodes of the show. First Episode drops 3/14Learn more at https://thetran...
Welcome to The Transaction
Welcome to The Transaction.From ABM to PLG, from MEDDIC to MEDDPICC, the world of business is constantly evolving. We’ll cover the who, what, where, when, why and most...